The Top Companies South Africa (TCSA) annual reputation index survey, which evaluates important facets of reputation management, is once again produced in collaboration with Media Torque & Events and Plus94 Research. TCSA will once more offer a comprehensive reputation index for the biggest businesses in South Africa.
Consumer Trust Added to Criteria
In 2022, almost 180 companies from 11 different sectors will be assessed. Development and finance institutions, ride-hailing services, and hotels & leisure are among the new categories. This year’s criteria will include the level of TRUST customers have in the companies they are in contact with.
The TCSA survey, which focuses on a comprehensive understanding of what makes a top organisation, is the largest annual corporate reputation research in the nation. 1500 national respondents who are representative of South Africa’s corporate environment are anticipated to participate. Each organisation is weighted out of a possible 100 score, based on the reputation pillars in relation to their potential influence on reputation. In October 2022, the best-performing businesses will be revealed.
Plus94 Research and Media Torque & Events will host a special webinar to provide insights on the survey methodology during the month of August.
The 2021 reputation survey report highlighted business drivers during COVID-19 with “business as usual” becoming “unusual.” This year saw even greater changes across the global business environment with only those growing through novel challenges while achieving their goals.
Throughout the world, the global economic downturn called for new strategies. Those at the helm of big business had been called upon to traverse an increasingly unknown landscape, focusing not only on the bottom line anymore, but the ability to visualise an uncertain future and stay relevant.
Known for its ground-breaking scientific research methodologies, Plus94 Research explored insights that were easily quantified through the use of face-to-face interviews with selected respondents, using Tablet-Assisted Personal Interviewing (TAPI).
According to Dr Sifiso Falala, Founder and Chief Executive Officer of Plus 94 Research, the reputation index is one of the most important surveys any business should be involved in. “Plus 94 Research is proud to partner with scores of businesses that understand how to dovetail their interests with those of society. More and more businesses are accepting the reality that they cannot remain inward looking for too long and that reputations are liable to change even without their businesses doing anything that is not overtly wrong”.
Nthabiseng Mokake, Managing Director of Media Torque & Events, says: “To stay relevant in a changing world, business leaders have to embrace change and provide leadership to not only ensure sustainability but also have the necessary vision to grow with the times. We are pleased to again partner with Plus 94 Research in its quest to award those organisations who are driving change and creating a more inclusive and successful future for South Africans through excellent service delivery.”
For more information on Top Companies South Africa, Contact:
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About Plus94 Research
Plus 94 is one of South Africa’s leading market research companies. It is a company recognised for its progressive thinking and leadership. With its core value unpinned by The Science of Decision-Making. A key pillar to its foundation was the vision to challenge existing benchmarks and set new knowledge frontiers for the research industry.
About Media Torque and Events
Media Torque & Events (Pty) Ltd is a women-led and pan-African integrated media agency and publishing company. We publish niche digital titles such as Women in Science, Greening Afrika and bespoke publications.
